Florida Real Estate Exchangors and Marketers, since 1963.

Welcome to “FREE”, Florida’s premier creative real estate marketing organization. Over 10,000 transactions and +$1B in deals. Join us in Ft. Myers May 8 and 9!

Join us in Sarasota December 4 and 5! REGISTER TODAY

Network, Learn & Exchange.

For the last 60 years, FREE has been helping real estate owners, professionals and investors to network, share ideas, solve problems, exchange and find unique solutions to their real estate needs, or those of their clients.

  • Counseling

  • Financing

  • Marketing

  • Tax Considerations

  • Transaction Structure

  • Creative Formulas, including Options

  • Exchanging (not just limited to 1031 Exchanges)

Come to one meeting, bring your problems, and make a deal. Our group hosts quarterly meetings throughout Florida. Several of our members are part of the National Council of Exchangors (NCE) and Society of Exchange Counselors (SEC).

Upcoming events

  • FREE Winter Meeting

    Sarasota, FL
    December 4 & 5, 2025

    Exclusive Masterclass with Bill Cook and reception on Thursday followed by an all-day Marketing Session on Friday!

    Sign up now!

  • FREE Spring Meeting

    Ft Myers
    February/March 2026

    Education and reception on Thursday followed by an all-day Marketing Session on Friday!

  • FREE Summer Meeting

    TBD, FL
    May, 2026

    More details to come!

SIGN UP TODAY